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材料全屏 Early in the age of afflu

材料全屏 Early in the age of affluence that followed World War II, an American retailing analyst named Victor Lebow proclaimed, “Our enormously productive economy... demands that we make consumption our way of life, that we convert the buying and use of Eoods into rituals, that we seek our spiritual satisfaction, our ego satisfaction, in consumption...We need things consumed, burned up, worn out, replaced and discarded at an ever increasing rate.” Americans have responded to Lebow’s call, and much of the world has followed. Consumption has become a central pillar of life in industrial lands and is even embedded in social values. Opinion surveys in the world’s two largest economies-Japan and the United States-show consumerist definitions of success becoming ever more prevalent. Overconsumption by the world’s fortunate is an environmental problem unmatched in severity by anything but perhaps population growth. Their surging exploitation of resources threatens to exhaust or unalterably spoil forests, soils, water, air and climate. Ironically, high consumption may be a mixed blessing in human terms, too. The time-honored values of integrity of character, good work, friendship, family and community have often been sacrificed in the rush to riches. Thus many in the industrial lands have a sense that their world, of plenty is somehow hollow-that, misled by a consumerist culture, they have been fruitlessly attempting to satisfy what are essentially social, psychological and spiritual needs with material things. Of course, the opposite of overconsumption-poverty-is no solution to either environmental or human problems. It is infinitely worse for people and bad for the natural world too. Dispossessed peasants slash-and-burn their way into the rain forests of Latin American, and hungry nomads turn their herds out onto fragile African grassland, reducing it to desert. If environmental destruction results when people have either too little or too much, we are left to wonder how much is enough. What level of consumption can the earth support? When does having more cease to add noticeably to human satisfaction? 1 【单项选择题】 The emergence of the affluent society after World War II__________.
A、gave birth to a new generation of upper class consumers
B、gave rise to the dominance of the new egoism
C、led to the reform of the retailing system
D、resulted in the worship of consumerism



【参考答案及解析】
本题考查细节。 D选项,第二次世界大战后富裕社会的出现导致消费主义崇拜。文章前几段提到“Lebown呼吁我们生产力极高的经济要求我们将消费作为我们的生活方式,将购买和使用商品看成是生活的惯例,并要求我们在消费中寻求精神满足和自我满足”,“美国人响应他的号召,世界上大部分人也尾随其后”,“在工业国家中消费已成为生活的中心支柱,甚至渗透到社会的价值观中”。而这种种均是二战后富裕社会的出现带来的结果,亦是崇尚消费主义的表现,综上,D选项正确。 A选项,第二次世界大战后富裕社会的出现导致新一代上层消费者的产生 ,不合题意,故排除。 B选项,第二次世界大战后富裕社会的出现导致新利己主义占据主导地位 ,不合题意,故排除。 C选项,第二次世界大战后富裕社会的出现导致零售系统的改革 ,不合题意,故排除。 故正确选项为D。
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